Launched CLIF GreenNotes with Garrett Brennan by launching a carbon neutral status for his “Little Cottonwood” album.
Partnered with Ben Kweller, Michael Franti, John Butler Trio, Stephen Kellogg and the Sixers, The Duhks to reduce the environmental footprint of their tours,
Released the Protect The Places We Play benefit album with Martin Sexton, the John Butler Trio, Michael Franti, Brett Dennen, Missy Higgins, Gomez, Mason Jennings and more. Every album purchase supported Leave No Trace, Sierra Club, Surfrider Foundation, and the National Environmental Education Foundation.
Volunteers who participated in a day of environmental action at Revere Beach in Massachusetts were invited to a private concert by Missy Higgins.
Organized a tour of homeless shelters where The Stone Foxes performed “Goodnight Moon” with residents. The tour culminated in a music video featuring musicians from 11 different organizations across 9 states.
Partnered with Noisetrade to host a 3-day showcase with 33 bands like Jukebox The Ghost, Colony House, Magic Giant, Gill Landry, Doomtree and The Family Crest.
Activated Toad The Wet Sprocket’s fans with environmental nonprofits on their U.S. tour.
Partnered with Pitchfork Music Festival to introduce hydration stations to encourage fans to use reusable water bottles, set up valet bike parking, and provided fans upcycled vinyl records from GreenNotes artists in the Re-Sound Lounge. We also launched a Virtual EcoVillage to highlight 16 nonprofit organizations working towards environmental protection and youth empowerment,
Created a campaign with Marian Hill to help fans better understand climate change facts with The Nature Conservancy. By sharing your own video about #ClimateChangeFacts, you were entered to meet & greet the band or win concert tickets.
Planted trees and supported trail maintenance at the Coldwater Canyon Park in Los Angeles, CA with volunteers who were recruited Air+Style Festival.
Activated attendees with a photobooth that simulated the effects of a ‘business-as-usual’ climate change scenario on festival grounds, reduced the environmental footprint of the festival, arranged for 9,500 pounds of food to be donated to a local food bank.
“We’re really excited to have the opportunity to partner with Clif Bar to bring this program to life,” says Gomez vocalist Tom Gray. “It’s 50 percent about what we’re doing and 50 percent about encouraging our fans to consider their own environmental footprint and to take small steps to reduce it. It’s one thing for a band to do something it is another for a fan to say, ‘Yeah, I want to know how I can do something.’”
Greened Xavier Rudd’s U.S. tour and launched the Better People Campaign, We also profiled people doing good and invited fans to take environmental action at the concerts.
Volunteers who participated in a day of environmental action at Yosemite National Park were invited to a private concert performance by Josh Ritter.
Volunteers who participated in a day of environmental action at Zilker Park in Austin, Texas in were invited to a private concert in the park with Ben Kweller.
After a highly successful first year cleanup event, we hosted another event at Yosemite National Park. Volunteers were invited to a private concert in the park with Josh Ritter, Missy Higgins and Sam Roberts Band.
Hosted a benefit concert with Astronautalis. at The Food Group, a non-profit organization creating healthy food access in Minnesota.
Partnered with SOJA to reduce plastic, offset their emissions, engage fans and rethink what it means to green a tour. We captured their sustainable efforts on the road. The band ended up saving over 5,000 single-use water bottles from the landfill by using reusables.
Developed a music video for the River Whyless song, Hold Me To Ya.” The video was used to raise funds for the Seedskadee National Wildlife Refuge.
Developed a greening strategies for Air+Styles festival’s unique setting and needs for artificial snow, restored 700,000 gallons of freshwater and organized an offset for 500,000 gallons of water.
Launched a music series to make environmental change a reality at the voting booth. We asked fans to take action with Protect Our Winters, Breathe Utah, and Rock The Vote in order to gain access to an exclusive concert experience inside of a ski lift tram above the slopes in Salt Lake City, Utah.